Founder & Chief Strategist


Sheri is a Senior Business Advisor to both Public and Private sector organizations. With 20 years of experience in Marketing, Strategic Planning and IT Project Management in Canada, the US and Europe, Sheri brings a unique and balanced "business meets technology" perspective to client engagements. An effective facilitator and presenter, Sheri leads dynamic working sessions to help clients define (and redefine) their business mission & vision to better understand their customers, their markets, and their organizational goals. The outcome is a sound set of differentiators and a strategic foundation for enhancing the organization's service offerings, marketing activities, and growth plans. Sheri has worked in organizations of all sizes including small marketing agencies, medium-sized joint ventures, and large-scale multinational enterprises. Sheri has a keen ability to identify potential root causes of any issues that may be present in an organization, and works with clients to help engage their teams in developing innovative solutions.

Sheri holds an MBA from the University of Ottawa, and is a certified Project Management Professional.

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